Japanese Police Use Targeted YouTube Ads To Prevent Crime

Targeted (targeted) advertising is quite a working tool for delivering useful information to someone who is looking for something specific. And you can search for different things, even something beyond the bounds of the law. But search queries are not a crime yet. This is a marker that you can react to in a timely manner and try to prevent the irreparable with a simple warning.



Japanese police have adopted YouTube's targeted advertising tools, sources say . Only instead of advertising for certain search queries, the YouTube module substitutes a warning about the potential for violation of the law if the user continues to move in the chosen direction. Big Brother is always on the alert, but he is ready to remind once again that you will have to answer for everything in this life.

The Japanese police initiative will last until mid-November. It is aimed at those who like to spy on hidden cameras, who either distribute such videos or are interested in them. Voyeur-related arrests in Japan rose 25% over the year, and the total number of crimes likely jumped even more. Since not everyone is aware of the severity of such offenses, and ignorance of the laws does not exempt one from responsibility, the policeman's address from the screen personally to the user after a specific request is quite capable of sobering effect.

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