We have already commented repeatedly on the importance that virtual reality and augmented reality are taking within Apple. The Cupertino company is investing a substantial part of its resources in these technologies, and we have only seen the first results of all that work with the arrival, a few years ago, of the ARKit tools. But this could change very soon thanks to one of its most recent acquisitions.
As you may already know, it is customary for Apple, as they never tire of announcing, “buy small companies as part of their strategies”. And one of those companies has turned out to be NextVR . For those who do not wear virtual reality headsets and have never heard of this company, it is a start-up that has managed to bring important events to the world through virtual reality, from NBA games to mass concerts, making the user feel that he is on the premises.
It is because of this experience that Apple could have decided to acquire NextVR, which as they already report on its website have taken "a new direction", ceasing their current services. At the moment, and as is customary in this type of operations, the role they will have in future products of the Cupertino company is unknown. Hopefully they will help nurture the library of experiences for their upcoming augmented reality related products.
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Regarding the price of the operation, as reported by 9to5Mac in the past, NextVR could have been acquired for a total of some 07 millions of dollars , a not inconsiderable price. It remains to be seen if this manages to add value in the future to the company's products and services, which is still awaiting the launch of its first augmented reality glasses.
The article Apple confirms the purchase of NextVR was first published on iPadizate.
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