Snapchat gets more features, and custom geofilters


 Snapchat
for Android is getting some fun formatting features (gotta love some
alliteration!). Now you can make your caption italic, bold, and
underlined simply by press and holding on the text, and if you’re taking
a video Snap, you can press and hold to pin a big caption anywhere in
your video.
It’s no exaggeration to say that Snapchat brought
substantial changes to the social media world. Everyone wants to do what
Snapchat does: Instagram has Stories, and Facebook is more video-centric than ever. Hell, it even introduced its own app called Lifestage, which is essentially Snapchat for – and only for – teens.





So it’s not surprising that the folks behind Snapchat are keeping
themselves busy to bring more and more features to the app. With the
most recent update, Snapchat users can now press and hold on a caption
to make it italic, bold, and underlined as shown below.


Not only that, if you’re sending a video Snap, you can click on the T
on top to create a big caption; you press and hold on it, and you will
be able to pin the caption on anywhere within your video. It’s kind of
like tracking autofocus: you pin a caption on your friend’s head, it
will stay there even when your friend is moving.

Another neat
change is you no longer have to press and hold on a face to bring up the
Snapchat Lenses. Instead, a light single tap on the face will do the
trick. I’m glad they changed this because on several occasions, I’ve had
trouble getting Snapchat to register my long-press on the screen.
One last thing for all the Snapchat aficionados out there: custom geofilters are now really easy to make now. Earlier this year, Snapchat introduced an option for anyone to create their own geofilter through Snapchat’s website,
and it’s perfect for weddings, fraternities, big parties, etc. The only
drawback was you still needed some Photoshop skills, so it wasn’t
really accessible to people without any editing experience.

Well,
Snapchat now has multiple templates – which are fully customizable in
color, photo, text, etc. – and all you need to do is log in, pick what
you like, enter your location, and boom, you now have your own
geofilter. Don’t worry, you still have the option to create your own
from scratch if you prefer. It’s a brilliant idea for any event with
more than just few selfie-loving millennials. Mind you, however, custom
geofilters are not free. Depending on the duration and the parameter you
set, it will set you back a few hundred dollars.

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